Smart Portfolios, LLC (Lake Forest Park)


Smart Portfolios, LLC is a large advisory firm based in Lake Forest Park. It manages $183.99 million of regulatory assets for 245 client accounts. It has been registered with the SEC as an adviser since 2007 and has operated in the jurisdictions of California and Washington.

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Smart Portfolios provides financial planning services, portfolio management for individuals and small businesses, and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Smart Portfolios: assets under management

The assets under management (AUM) of Smart Portfolios, LLC is $183.99 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 471% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $183.99 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $750.96 thousand each.

Investments

The firm invests in exchange traded securities the most. They account for 83% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 17% of the firm’s portfolio.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Smart Portfolios, LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Smart Portfolios serves?

The firm provides services to individuals and other investment advisers. The largest group of clients of Smart Portfolios is other investment advisers with 2 clients and $135.28 million of assets under management. Among the 9 most similar advisory firms, Smart Portfolios has the highest percentage of other investment advisers out of all clients.


The amount of regulatory assets under management is $183.99 million for 110 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Smart Portfolios doesn't advise any private funds.

Careers at Smart Portfolios, LLC

The company employs 9 people that are either part- or full-time employees. 56 percent of the employees work as investment advisers or researchers. 5 employees are registered as investment adviser representatives with the state securities authorities.

There are 3 people with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
John Francis Rosenthal Portfolio manager 1 Jan 1998 Other 4697538
Bryce Arnevick James Manager 1 Mar 2005 Other 1162409
Llc Shield Holdings Member 1 Mar 2005 75% - 100% 20-2252672
Shawn Daniel Bird Portfolio manager 1 Aug 2005 Other 5532521
John Francis Rosenthal Portfolio manager 1 Jan 2008 Other 4697538
Ronald Jay Thompson Chief operations officer 1 May 2009 Other 4388856
John Francis Rosenthal Member 1 Jan 2011 Other 4697538
Ronald Jay Thompson Chief operations officer, chief compliance officer 1 Jan 2012 Other 4388856

Indirect Owners

The SEC currently registers 1 indirect owner.

Name Entity Date acquired Ownership Employer ID
Bryce Arnevick James Managing member 1 Jan 2005 75% - 100% 1162409

Based in Lake Forest Park

The principal office where Smart Portfolios, LLC performs its advisory services is located at 17865 Ballinger Way Ne, Lake Forest Park, WA 98155, which is also the mailing address of the firm. An additional office of the firm is in Danville, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 206-686-3636 or by fax 206-686-3637. The normal business hours are 8-4 on Monday - Friday. You can find more information about the New York firm at smartportfolios.com.