Secure Planning Inc (Portsmouth)


Secure Planning Inc is a large advisory firm based in Portsmouth. It manages $132.14 million of regulatory assets for 827 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of Colorado, Florida, Maine, and 5 other states.

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Secure Planning provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Secure Planning: assets under management

The assets under management (AUM) of Secure Planning Inc is $132.14 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 20% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $132.14 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $159.78 thousand each.

Investments

The firm invests in investment and business development companies the most. They account for 93% of the total AUM. The second-largest asset type is exchange traded securities, which make up 4% of the firm’s portfolio. Investments in cash and cash equivalents form 3% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Secure Planning Inc for their services and products based on a percentage of assets under management, hourly charges, fixed fees, and commissions. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Edward John Jr Mallon serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Edward John Jr Mallon is individuals with 806 clients and $87.1 million of assets under management. Among the 13 most similar advisory firms, Secure Planning has the 3rd highest percentage of individuals out of all clients.


The amount of regulatory assets under management is $131.27 million for 826 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Secure Planning doesn't advise any private funds.

Careers at Secure Planning Inc

The company employs 8 people that are either part- or full-time employees. 63 percent of the employees work as investment advisers or researchers. 5 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Edward John Jr Mallon has been acting as President since 1 Oct 1990. Danielle Marie Grondin joined the executive team most recently as the Financial Operations Officer.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Edward J Mallon Trustee Edward J. Mallon Revocable Trust Owner 1 Oct 1990 75% - 100% 05-7344723
Edward John Jr Mallon President/trustee 1 Oct 1990 Other 317980
Edward J. Mallon Revocable Trust Owner 1 Oct 1990 75% - 100% 05-7344723
Lori Ann Waltz Chief compliance officer 1 Aug 2004 Other 2998454
Lisa Anne Dugan Executive officer 1 Sep 2005 Other 2979629
Brett Miles Heppler Financial operations officer 1 Sep 2005 Other 4734696
Lisa Anne Dugan Executive officer 1 May 2006 Other 2979629
Julianne Mary Smith Chief compliance officer 1 Feb 2007 Other 4751604
Julianne Mary Brown Chief compliance officer 1 Feb 2007 Other 4751604
Karen Marie Gendron Finop 1 Oct 2008 Other 1503330
Danielle Marie Grondin Financial operations officer 1 Aug 2010 Other 4819882

Based in Portsmouth

The principal office where Secure Planning Inc performs its advisory services is located at 42 Middle St, Portsmouth, NH 03801, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 603-433-5515 or by fax 603-433-6023. The normal business hours are 8:30 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at secureplanninginc.com.