Sequent Planning, LLC (Omaha)

Name: Sequent Planning, LLC
Address: 8420 West Dodge Road, Omaha, NE, 68114
Telephone: 402-953-3544

Sequent Planning, LLC is a large advisory firm based in Omaha. It manages $90.4 million of regulatory assets for 884 client accounts. It has been registered with the SEC as an adviser since 2018 and has operated in the jurisdictions of Alabama, Arizona, Connecticut, and 25 other states.

Sequent Planning provides financial planning services, portfolio management for individuals and small businesses, pension consulting services, selection of other advisers, publication of newsletters, and educational seminars and workshops. It prepares financial plans for more than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Sequent Planning: assets under management

The assets under management (AUM) of Sequent Planning, LLC is $90.4 million, all of which is managed in discretionary accounts. The firm's AUM has gone down by -11% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $90.4 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $102.26 thousand each.

Investments

The firm invests in investment and business development companies the most. They account for 62% of the total AUM. The second-largest asset type is exchange traded securities, which make up 27% of the firm’s portfolio. Investments in cash and cash equivalents form 9% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Sequent Planning, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Sequent Planning serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Sequent Planning is individuals with 875 clients and $76.14 million of assets under management. Among the 8 most similar advisory firms, Sequent Planning has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $89.07 million for 894 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Sequent Planning doesn't advise any private funds.

Careers at Sequent Planning, LLC

The company employs 24 people that are either part- or full-time employees. 88 percent of the employees work as investment advisers or researchers. 23 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Michael Douglas Chochon	Vice president	1 Jul 2017	Other	3203736
Inc. Senior Market Sales	Owner	1 Oct 2017	75% - 100%	470648975
Richard Bert Reed	Chief compliance officer	1 Oct 2018	Other	4611919

Indirect Owners

The SEC currently registers 1 indirect owner.

Name	Entity	Date acquired	Ownership	Employer ID
Milton Kleinberg	Owner	1 Sep 1982	75% - 100%	6932537

Based in Omaha

The principal office where Sequent Planning, LLC performs its advisory services is located at 8420 West Dodge Road, Omaha, NE 68114, which is also the mailing address of the firm. An additional office of the firm is in Medford, OR. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 402-953-3544 or by fax 402-953-3544. The normal business hours are m-t 8 am-5pm, f 8 am - 3 pm on Monday - Friday. You can find more information about the New York firm at sequentplanning.com.