Claraphi Advisory Network, LLC (Aliso Viejo)

Name: Claraphi Advisory Network, LLC
Address: 120 Vantis Drive, Aliso Viejo, CA, 92656
Telephone: 949-215-0025

Claraphi Advisory Network, LLC is a large advisory firm based in Aliso Viejo. It manages $594.91 million of regulatory assets for 3,085 client accounts. It has been registered with the SEC as an adviser since 2014 and has operated in the jurisdictions of Arizona, California, Colorado, and 24 other states.

Claraphi Advisory Network provides financial planning services, portfolio management for individuals and small businesses, pension consulting services, and selection of other advisers. It prepares financial plans for more than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Claraphi Advisory Network: assets under management

The assets under management (AUM) of Claraphi Advisory Network, LLC is $594.91 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 405% since the beginning of its operation, and $784.43 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $594.91 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $192.84 thousand each.

Claraphi Advisory Network has custody of $925.6 thousand in cash and securities for 50 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 51% of the total AUM. The second-largest asset type is exchange traded securities, which make up 26% of the firm’s portfolio. Investments in non-exchange traded securities form 18% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Claraphi Advisory Network, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Claraphi Advisory Network serves?

The firm provides services to individuals, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Claraphi Advisory Network is individuals with 2,162 clients and $436.89 million of assets under management. Among the 11 most similar advisory firms, Claraphi Advisory Network has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $594.91 million for 2,277 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Claraphi Advisory Network doesn't advise any private funds.

Careers at Claraphi Advisory Network, LLC

The company employs 32 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 28 employees are registered as investment adviser representatives with the state securities authorities.

There are 19 people with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees receive compensation from other entities for client referrals.

Maureen Melodee Maloney joined the executive team most recently as the Chief Compliance Officer.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Mark David Roth	President, cco	1 Oct 2012	Other	2702125
Llc Claraphi Capital	Member	1 Nov 2012	75% - 100%	46-1143468
Seyyed Valiallah Nasr	Chief executive officer	1 Apr 2013	Other	1052151
Andrew Tang	Executive vice president	1 Aug 2013	Other	3157581
Roxanna Marie Guinan	Senior vp business development	1 Feb 2016	Other	1194705
Scott Allen Klaassen	Chief operations officer	1 Mar 2017	Other	3098168
Maureen Melodee Maloney	Chief compliance officer	1 May 2019	Other	4375865

Indirect Owners

The SEC currently registers 3 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Seyyed Valiallah Nasr	Member, manager	1 Oct 2012	25% - 50%	1052151
Llc Mdr Holdings	Owner	1 Feb 2013	25% - 50%	46-1941198
Mark David Roth	Manager; member	1 Feb 2013	75% - 100%	2702125

Based in Aliso Viejo

The principal office where Claraphi Advisory Network, LLC performs its advisory services is located at 120 Vantis Drive, Aliso Viejo, CA 92656, which is also the mailing address of the firm. An additional office of the firm is in New York, NY. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 949-215-0025 or by fax 949-623-9852. The normal business hours are 8:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at claraphi.com.